About Houston
Houston is one of America’s premier cities and is a city filled with imagination and talent. Accompanying the talent residing within the city is a bustling economy fueled by the hardworking residents and as a result, Houston boasts 24 of the Fortune 500 companies, third in line behind New York and Chicago. The Bayou City boasts it is the greenest city in the south with many waterways ensuring that Houston stays green all year long.
In recent years, Houston has overtaken New York to become the most ethnically diverse city in the US which means that there are a wide variety of people that are interested in all sorts of things residing within Houston. With Houston’s diversity in mind, you too can be sure that your upcoming product launch will reach the ears of all kinds of people.
Product Launch Options in Houston
Whether you’re planning on having a small audience attending your product launch or revealing it in front of thousands, having the right businesses, vendors and companies backing you up can help reduce the stress involved in making the event.
- Photographer
Photographers can do a great deal in making your product more appealing to the audience you’re unveiling it to. From capturing the perfect shots to highlighting interesting angles, a photographer can bring out the best in your product.
- Event Planner
Event planners can assist you, from helping out with some of the logistics behind the product launch to undertaking the entire event, leaving you to focus on the more important things.
- Advertising Agency
Having a solid advertising agency backing up your upcoming product launch can increase awareness and generate hype for your product which can only mean good things. Having adverts on many platforms can assist you in getting the word out about a new product.
Product Launch Companies in Houston
Product Launches can be stressful especially when you don’t know what services you need to hire and from who you can get help from. Luckily, Houston is full of experts who can get you moving in the right direction for your upcoming product launch.
- Sullivan Group
Ensure that your upcoming product launch goes exactly as planned with the help of Sullivan Group. Sullivan Group has been working in the event planning business since 1989 and continues to thrive in today’s competitive environment. The founder, Claire Sullivan, makes sure that all events they arrange are filled with creativity and strategically sound methodology which distinguishes the Sullivan Group as one of the nation’s premier event planning companies.
- Felix Sanchez
Starting out his career photographing musicians and other creative and talented personnel, Felix Sanchez has since then honed his craft in photography. He has won awards throughout the years, with the most recent being his Communication Arts 2017 Photography Annual Award for his series titled “Sport of Cheer”. With his portfolio including clients such as Porsche and Hershey’s, any event he partakes in will have only the best shots and angles.
- Adcetera
Specializing in omnichannel creative content development and digital media, Adcetera sets the bar in the advertising field. With nearly 40 years of experience in advertising, Adcetera, a woman-owned company, knows that the times change and so aim to adapt their marketing strategies to match the world’s current trends and likes. Adcetera’s team works closely with each client to ensure that clients all receive a personalized advertising strategy plan which can ensure their products receive maximum coverage.
Pros and Cons of Product Launches in Houston
With so many things to do and see in Houston, a product launch would not be something that is uncommon in this city. However, before deciding on a venue, it would be wise to consider some of the pros and cons of Houston.
Advantages
- Many things to do
From the various sports teams to the many museums dotted throughout the city, Houston will never run out of activities for you to experience.
- Cost of living
Houston is a cheaper city to live in compared to the other cities that are similar to its size. The cost of rent and a night out is reasonable and won’t break your bank allowing you to allocate your money in more important places.
- Food scene
From local favorites to exotic flavors, Houston is full of cuisine that suits all tastes. The diversity found throughout the Houston population shows in the abundance of different meals found in the city.
Disadvantages
- Transportation
In order to access the various amenities scattered throughout the city, getting a car is recommended as it’s impossible to traverse the whole of Houston while on foot.
- Weather
The summers in Houston are known to be harsh. The days are often hot and humid and the proximity of Houston to large bodies of water brings many insects to the city during summer.
- Crime rate
The crime rate in Houston is higher than the Texas average. While not indicative of the entire city, it still is recommended to be wary when planning out your product launch in Houston.
Famous Locations in Houston
- Space Center Houston
Being the official visitor center of NASA Johnson Space Center, Space Center Houston features over 400 space artifacts as well as many traveling and permanent exhibits which display the past and present of American space exploration. This facility is a nonprofit educational foundation that also has an educational program for everyone.
- Houston Zoo
The Houston Zoo is one of the most visited zoos in the US. With over 6,000 permanent residents, visitors of the zoo are able to see some of the most iconic and exotic animals found throughout the earth. Admission fees paid by visitors are sent towards the Houston Zoo’s 49 wildlife conservation projects in over 27 countries all around the globe.
- Minute Maid Park
Home of the Houston Astros, the Minute Maid Park is a retractable roof ballpark stadium found in downtown Houston. With over 41,000 seats you’re sure to find one that you enjoy for any upcoming games you wish to attend while you stay in Houston. Tours of the stadium are available throughout the year and explain the history and the changes made to this iconic stadium.
